Category Archives for Audits

SEO Audits are essential first steps to any SEO project.  You can’t improve the situation until you understand where you are now.  A good SEO audit is going to be more than a few pages of stock content and tables of metrics.

While completing my MEd in Instructional Design we started each instructional design process with:

Problem Statement, Needs Analysis, Learner Analysis and Learning Objectives.

Basically where are we now, who are we trying to reach, what are we trying to change and how are we measuring that change?  These are all highly relevant questions and…that’s my SEO Audit.

I also ALWAYS use multiple data collection tools that overlap on purpose.  Using just Moz for instance will tell you that biased story, you need 2 maybe 3 more sources to guess at what Google sees in the same content.

52 Tools And Counting: Mostly Free SEO Tools – I Actually Use

SEO Tools – The Ultimate List There are actually a couple lists of tools on this page.  Check them out and come back for more in the future.  What you wont find in this list…

Bad Backlinks: 100 Sites You Don’t Want A Backlink From.

Bad Backlinks UltimateSEO.org has backlinks from about a thousand domains.  In a recent review of these I found an odd reoccurring link from multiple domains but all with the same content and titles.  I was…

MAJOR GOOGLE SEO CHANGE FOR SOME: Website Traffic CREDITED To Where Google Chooses

Consolidating your website traffic on canonical URLs Wednesday, February 06, 2019 In Search Console, the Performance report currently credits all page metrics to the exact URL that the user is referred to by Google Search.…

Adwords Template With Search Console, Google Analytics In Data Studio

SEO & PPC Data Studio Report Using Adwords, Google Analytics and Google Search Console All-In-One Template Google Data Studio Reports are some fun things.  Here at Ultimate SEO you love visualizations and thats partially why we…

SEO Site Auditing With SEOprofiler Reports Part 1

What makes the difference between a paid subscription report or a free SEO audit from a website crawl?  Nothing … they both need human interpretation which is where an audit includes critical thinking and problem…

A Comprehensive Analysis of the New Domain Authority

Posted by rjonesx.Moz's Domain Authority is requested over 1,000,000,000 times per year, it's referenced millions of times on the web, and it has become a veritable household name among search engine optimizers for a variety of…

Backlinks 101 – SEO’s Off-page Often Ignored Power Ranker

Backlinks 101 First off a little disclosure this article over laps the Backlinks category of the FAQ. What Are Backlinks? Backlinks are links from other sites.  Think of them as votes of affirmation.  Only one vote…